G-Shock Creator Kikuo Ibe Talks About The History Of The Brand And More

Kikuo Ibe G Shock Creator Kikuo Ibe Talks About The History Of The Brand And MoreKikuo Ibe, creator of the Casio G-Shock. Image: aBlogtoWatch.com YouTube

The Casio G-Shock watch dubbed the DW-5000C was first brought to life in 1983 by a then-young Casio engineer named Kikuo Ibe, who wanted to create “a watch that doesn’t break, even when dropped.”

In a recent interview with ABlogtoWatch.com, the creator of the Casio G-Shock has spoken about his own personal value, the origin of the watch, Japanese culture and more.

On how he values the importance of time

We are all born with an equal amount of time. If you use it wisely, you can create quality, but if you waste it, you won’t produce anything worthy. I try to use my time wisely but I’m always looking for better ways to spend my time.

On how he inspired of making a durable watch

My first watch was a gift from my father. I took good care of it but one day I dropped it at work and it smashed into pieces. That’s when I thought of making a watch so durable it wouldn’t break even when dropped.

G Shock G Shock Creator Kikuo Ibe Talks About The History Of The Brand And MoreImage: aBlogtoWatch.com YouTube

On the process of creating the Casio G-Shock

It took me two years to come up with the right product. During the development process, there was much trial and error as we worked towards the goal of working out what form a tough watch would finally take. I was ready to give up when I came upon a child playing with a ball. That resulted in a dramatic shift towards the solution and led us to creating the watch we have today.

On how he use Japanese culture as a major inspiration for designing the Casio G-Shock

What I appreciate about Japanese culture is there is strength hidden in being elegant. That duality of toughness and elegance has inspired the design of G-Shock.

To watch the full interview, check out the video below.

 G Shock Creator Kikuo Ibe Talks About The History Of The Brand And More

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