Karl Lagerfeld to Launch Karl Lagerfeld Hotels & Resorts

Karl Lagerfeld In Model Suite Photo By George Pimentel Karl Lagerfeld To Launch Karl Lagerfeld Hotels & ResortsMr Karl Lagerfeld in a model suite at The Lobby at Art Shoppe Loft + Condos. Image: George Pimentel

Like many other fashion houses, the brand “Karl Lagerfeld” is no longer just a fashion behemoth – soon you’ll be able to stay in a Karl hotel and dine at a Karl restaurant.

By partnering with hospitality expert Brandmark Collective, the iconic fashion designer (and occasional interior designer) will be launching a new hospitality brand, namely the Karl Lagerfeld Hotels & Resorts.

Karl Lagerfeld Hotels & Resorts will be offering hotels, members’ clubs, residential buildings and restaurants.

“Expanding our brand into the hospitality sector reflects our greater vision to broaden Karl Lagerfeld’s comprehensive lifestyle experience,” according to CEO and president of Karl Lagerfeld brand, Mr Pier Paolo Righi.

 

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