Back in March, Samsonite has teamed up with British photographer Rankin and his in-house creative agency The Full Service to launch the brand’s ad campaign dubbed The Serious Traveller.
Now, the popular American luggage manufacturer and retailer alongside Rankin and The Full Service are back with another collaboration for their 360° global advertising campaign. Here is what Rankin has to say about the campaign:
“I’ve never done anything like this before, but that’s what The Full Service is about. We always do something that’s bonkers, untried, untested, we take risks and they pay off. This super shoot will pave the way for creative marketing in the future.”
Check out the video campaign below.