It was my first time to learn the name Sin Kwang Optical. I think it’s quite a rare chance to hear Chinese business name in today’s local field, where most ambitious companies are aiming to create international appeal by using haute French or Italian wording (well, there are the Jimmy Choo, Junya Watanabe, Yohji Yamamoto, Thakoon etc on the other side so don’t quote me aha).
Sin Kwang Optical is a subsidiary of Singaporean Sin Kwang Group which was born in 1954 (almost 60 years in business). A little different from Safilo, Sing Kwang also focus on bringing in the more affordable labels, as well as up-and-coming new players in the industry besides the premium labels. From Esprit, Elle to Dunhill, Lanvin, Chopard, Furla and brands under Charmant Group, they aim to cater to different segments of clients.
Last week, we received an invitation to an exclusive gala dinner organised by Sin Kwang to showcase the latest eyewear collection by Bally, Police, Porsche Design and Charmant Blue Collections.
We’re given a tour / briefing on the new models of the 4 brands before the dinner.
Pieces of motion memories from the dinner:
Following the dinner and the fashion show was a lucky draw. I’ve never been a lucky one when it comes to lucky draw. But this time, thank you Sin Kwang for this MYR3k worth of gift. 🙂
The showcased new eyewear from the 4 labels will be available soon in Malaysia.
If you’re looking for new frames or shades recently, hold your horses and drop by the leading optical stores such as MoG to check out these collections.
Image Credits: From my own camera + from the official photographers.